Improved Title: Stanley FATMAX 16-Foot Tape Measure with Blade Armor

The STANLEY FATMAX tape measures are designed to fit seamlessly into your toolbelt, your hand, and the job at hand. With an impressive 14 ft. of reach and a durable high impact case, this tape measure is built to be dependable on any jobsite. The protective full tape blade coating and the added BladeArmor at the hook extend the tape's life against abrasion and heavy use*, ensuring it can withstand the rigors of the job.

Featuring large, easy-to-read numbers and standard stud markers, the STANLEY tape measure guarantees accuracy, making it an essential tool for any professional or enthusiastic DIYer. The Stanley 16-Foot-by-1-1/4-Inch FatMax Tape Rule is reinforced on the first six feet with BladeArmor coating, providing maximum durability. A Mylar polyester film further extends the life of the entire blade.

This tape rule comes equipped with a cushion grip built into the case, offering a non-slip grip and impact resistance. The top-forward blade lock design makes it easier to lock and unlock the blade, while the heavy, heat-treated spring ensures long life and smooth blade recoil. The tape rule is reinforced with BladeArmor coating, showcasing Stanley's commitment to creating durable and reliable tools.

The FatMax family of products has established itself as one of Stanley's most extensive and innovative product lines in the company's 161-year history. The FatMax line of hand tools features core tools essential for the pro or expert enthusiast who desires high-quality, durable tools. BladeArmor coating, a patented industrial thermoplastic coating, is the same material used to strengthen and protect aircraft parts, such as the rotor blades on the Sikorsky Black Hawk Helicopter. This coating helps tape blades survive the toughest construction zones, reducing both tape breakage and tape returns.

The Stanley Works, founded in 1843 by Frederick T. Stanley in New Britain, Connecticut, has a rich history of producing innovative and useful tools. From the Bailey Plane to the Surform shaper and the PowerLock tape rule, Stanley's legacy of tool innovation continues to this day. In 2001, Stanley introduced more than 100 new products, further reinforcing its position as an industry leader. The company's commitment to excellence has been recognized with the prestigious Golden Hammer Award for New Product Innovation in both 2000 and 2001.

In conclusion, the STANLEY FATMAX tape measures are designed to meet the demands of the jobsite, offering a 14 ft. reach, a durable high-impact case, and BladeArmor coating for maximum durability. With easy-to-read measurements and a commitment to innovation, these tape measures are an essential tool for professionals and enthusiasts alike.

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